We are searching for the newest member of our team! Check out the Job Description below for a Sales Manager position. Applications will be reviewed on a rolling basis (so don't delay!). Please include a cover letter.

Job Description                                                 Updated:  April 2026

Job Summary:

Dean’s Beans Organic Coffee is seeking a Sales Manager to join our small, dedicated team. The successful candidate will have both excellent skills and a passion for our company’s mission and values. The Sales Manager will be a strategic leader with boots on the ground, responsible for wholesale sales and customer relationships that drive revenue growth. This is a new role that will develop over time, building the department, while expanding market presence and sales systems at Dean’s Beans. This role works closely with the CEO to shape and implement the company’s wholesale sales strategy. The Sales Manager is accountable not only for achieving sales targets, but for identifying new opportunities, and contributing to the long-term growth of the business. Travel within New England using a company car and occasional product demos are expected. This is an in-person, on-site position at the “Beanery” in Orange, MA, that requires frequent driving to visit customers and prospects.

Key Responsibilities

Strategic Leadership & Business Growth

• Partner with the CEO to develop and execute the company’s wholesale revenue and growth strategy

• Identify new markets, customer segments, and distribution opportunities

• Contribute to company-wide strategic planning and decision-making

• Evaluate pricing, positioning, and product opportunities to drive growth

Revenue Ownership & Sales Strategy

• Own wholesale sales, revenue targets, forecasting, and pipeline management

• Analyze sales data to identify trends, opportunities, and risks

• Develop and implement scalable sales processes and systems

• Lead high-value and strategic sales opportunities and negotiations

Customer & Market Development

• Build and maintain strong relationships with key wholesale accounts

• Identify and develop strategic partnerships to expand market and brand reach

• Represent Deans Beans as a brand ambassador in the marketplace

• Gather and translate customer feedback into actionable business insights

• Significantly increase New England sales of RTD “Nice Nitro” cold brew.  

 Sales Execution & Enablement

• Design and implement on the ground outreach strategies, campaigns, and account plans

• With the Marketing Manager, develop sales tools, materials, and messaging that support growth

• Ensure consistent and effective customer engagement practices, including timely and responsive communication, product demonstrations, education, and work with distribution partners

• Monthly reporting on sales activities and outcomes

Cross-Functional Collaboration

• Collaborate with operations, production, and marketing to align supply and demand

• Provide accurate forecasting to support production planning

• Ensure alignment between sales strategy, overall business values and objectives

Role Focus

This is a strategic, business-building role. While the Sales Manager remains connected to customers and sales activity, the primary focus is on:

• Driving sustainable, mission-aligned wholesale revenue growth

• Building systems and processes that scale as the sales team grows

• Expanding market presence and partnerships

• Supporting executive-level decision-making

• Working with office staff to ensure accurate order entry; responsibility for CRM data entry

Qualifications

• 5+ years of successful track record in sales or business development

• 3+ years of experience in effective sales management

• Demonstrated ability to drive revenue growth and build enduring customer relationships

• Strong strategic thinking and problem-solving skills

• Technical proficiency in Microsoft Suite (i.e. Word, Excel etc.), Canva, QuickBooks, CRM required.

• Ability to analyze data and translate insights into action

• Excellent communication, negotiation, and relationship-building skills

• Ability to effectively recruit, train, and manage sales team members, as needed

• Self-motivated with strong integrity, initiative, and accountability 

• Excellent attention to detail combined with ability to see the big picture

• Track record of working well independently and as part of a dynamic team

• Exercise good judgment and good decision-making

• Being responsive to changing priorities and needs

•  Initiative, flexibility and a good sense of humor 

•   Clean driving record, current driver’s license, able to drive long distances

Preferred Qualifications

• Experience in the coffee, food, or CPG industry

• Experience working in a small business or entrepreneurial environment

• Familiarity with wholesale and retail distribution channels

• Experience effectively working with CRMs and developing or scaling sales systems

Success Metrics

• Continued wholesale revenue growth and profitability

• Expansion into new markets or channels

• Strength and retention of key customer relationships

• Effectiveness and scalability of sales processes

• Strong collaboration, contribution to business strategy and a positive company culture

• Works effectively within a budget

Disclaimer:

The above statements are intended to describe the general nature and level of work being performed by individuals in this job.  They are not to be construed as an exhaustive list of all responsibilities, duties and skills.  All staff may be required to perform duties outside their normal responsibilities from time to time as needed. 

Compensation The salary range is $85,000 to $95,000 per year, depending on experience and education. This is a full-time (40 hours/week) salaried position with excellent benefits, including company pays 100% of health, dental, life, and disability insurances; generous paid time off, reimbursement for out-of-pocket healthcare expenses, reimbursement for child care/elder care expenses, plus a 401K with 5% of salary contributed by the company.
 

Dean’s Beans is an equal opportunity employer and encourages women, persons of color,
LGBTQ persons, and persons with disabilities to apply.
www.deansbeans.com

To Apply: Send your resume and a cover letter to the Dean’s Beans CEO at hiring@deansbeans.com
by Friday, June 12, 2026. Resumes without cover letters will not be considered.

About Dean’s Beans Organic Coffee
Dean’s Beans is a 33-year old Fair Trade, organic coffee roaster based in Orange, MA. We are a pioneer in the field of social responsibility, and dedicated to social justice, sustainable practices, living income for coffee farmers and our workers, and environmental stewardship. We create meaningful change through ethical business practices rooted in respect for the Earth, the farmers, our co-workers and coffee drinkers everywhere!

Our mission is to use specialty coffee as a vehicle for positive change. Company values are:

·         Integrity – Doing the right thing matters

·         Community – Our work is about people. We are stronger together

·         Justice – We are committed to social equity and fairness

·         Transparency – Clear communication and accountability are important

·         Sustainability – We use resources wisely, protect the environment, earn a profit - and have fun doing it! 

In addition to buying and roasting certified organic and Fair Trade coffees from 11 countries around the globe, our work includes innovative direct development programs with our coffee cooperative partners. This approach, called People-Centered Development, focuses on the expressed needs of coffee farming communities for the necessities of life – clean water, reliable health care, education, economic opportunity, and more. Our social and environmental initiatives are the lifeblood of our company, and coffee is the vehicle we use to contribute and make a difference.

When the founder, Dean Cycon, retired in 2023, he sold the business to the employees. Dean’s Beans is a 100% worker owned cooperative. After two years, employees who work a minimum of 20 hours per week are eligible to apply to become a co-owner of the company. Our solid team is committed to carrying forward the company legacy of putting people and the planet before profit. And we are profitable!